Ready To Turn On
“Subscription Mode” In Your Business?
The 60 Day Plan To Earning Monthly Recurring Revenue
With A Brand New Subscription Based Offer
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Get Instant Access To Replay + Bonuses
Are you even an online business owner if you haven’t flirted with a membership or subscription idea in your head since you began the entrepreneurial journey?
We didn’t think so.
Recurring revenue style offers are s.e.x.y. for a reason… that MRR baby!
(no no, we’re not talking about the viral phenomena of master resell rights)
MRR stands for Monthly Recurring Revenue, and we all want it.
The feast and famine of your Profit & Loss statement is exhausting....
?
“Am I gonna make $4000 this month?”
?
"$10,000 because of that new client I’ve been courting for months?”
?
“$1320 because I got sucked into the Kate Middleton conspiracy and forgot to market myself?”
It’s stressful to not have stable predictable income that flows into your bank account every 30 days.
The solution is MRR, but trying to actually get a product out the door that has a monthly fee...
is no small task.
Should I do a paid newsletter, membership, or digital product?
How much should it cost?
Do I need a community component?
What if no one joins and I look lame?
Is there a certain funnel I should use?
Do I need a free trial?
Will my idea even work?
What tools do I need to have?
Am I gonna regret it?
What if I am on the hook for content and I can’t keep up?
Here’s an idea:
What if you could use something that’s already happening in your business (or maybe in your head), create a simple and easy to consume digital product that people happily pay for, and turn it into a low-ticket subscription product that is also low on pressure and time?
You can.
Subscription style offers are the “gateway” drug to monthly recurring revenue because they have:
Less stress than a membership* (no worrying if the community will be active or not)
Less stress than a SaaS* (no need for a monster customer support or dev team)
Less stress than a paid newsletter* (no need for tons of monthly research and writing)
*YES… Memberships, SaaS, and paid newsletters are all types of MRR and they are awesome and cool and amazing and nobody's bagging on them AT ALL. In fact, what we’re about to teach you will work for these three styles of MRR products also.
BUT...
If you’ve never done a recurring revenue product before, we recommend you start with a simple, relevant, consumable digital product that’s easy to create and deploy each month.
90%
...of failure is tied to something you believed… about yourself, your offer, or the market you were selling to.
EXAMPLE INCOMING...
Julie is a digital marketing coach and often has clients come to her with questions like “How much do you think I’ll make in an upcoming launch?”
She whips out Google sheets nearly every week, and each one is a simple easy calculator for a client. What if she packaged that up and sold it as a subscription product for other marketers?
Oh but she did, alongside her design expert co-ceo Cathy Olson at Funnel Gorgeous. And you can check it out at MetricsMuse.com.
ANOTHER EXAMPLE INCOMING...
Melissa Lanz is a health lovin’ foodie who was making meals for her family each week, going to the grocery store in just 20 minutes (purchasing 20 ingredients) and walking away with enough for five meals.
She turned her method into the 8-figure company The Fresh 20.
X
No long drawn out monthly research and writing.
X
No taxing community to maintain or coach.
X
No big customer support team.
✅ Simple. ✅ Easy To Sell. ✅ Easy To Consume.
Ideas or products you’re already thinking about or building in your business today. That’s the power of turning on subscription mode.
Once you have a subscription in your business, new benefits unlock for you:
More predictable revenue that evens out those feast and famine months
An opportunity to upsell your members into higher ticket offers
Regular touchpoints with your customers so you’re top of mind
Something to share and get excited about on social media for your followers
An easy introductory offer you can promote on your social media channels, in podcast interviews, or from the stage
A reason to write to your email list (you get a new product each month to feature!)
The place to be that creative version of yourself without having to build a new offer with all the bells and whistles
As one of our friends likes to say “There’s a lot of upside, and very little downside” to test driving a subscription offer in your business.
If that’s what you’re thinking…and you agree, we’re glad (and excited) to bring you a workshop masterclass outlining the exact process you need to follow to get a subscription offer out the door.
CLASS 1
The Curious Challenge Topic That Crushes
In this class, we’ll teach you how to find and create a challenge topic that is irresistible and curious, gives your customer an experience, but also reveals a problem that makes them ready to buy your offers!
Avoid giving away too much
Learn the perfect balance of teaching and revealing
Make your challenge irresistible… even to cold traffic!
PLUS Get Our Free Challenge Topic Workbook!
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 2
The Challenge Plan Blueprint For The Solopreneur
In this class, we’ll teach you how to run a free 5 day challenge even if you don’t have a big team or a ton of resources. We’ll give you the play by play (with dates) of what to do and when.
Reduce overwhelm
Learn our shortcuts
Create a repeatable process so you can launch your challenge multiple times a year
PLUS Get Our Free Challenge Launch Calendar
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 3
The Perfect Backend Offer To Your Challenge
In this class, we’ll teach you what kind of backend offers work best on the back of a 5 day challenge, and give you some shortcuts and an outline to pre-selling an offer that isn’t fully built yet.
How to make sure you have everything ready to pre-sell on the back of your challenge
Inside the best backend offers and why they sell so well off a challenge
Plus get some special gifts ONLY for masterclass attendees!
PLUS Get Our Backend Offer Outline Template!
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 4
Personalized Offer Audits, Ready-Made Funnels
In this live bonus class, we’ll go through our fall Launch Gorgeous Challenge Edition Experience, and explain how we can help you get your challenge out the door. Come and ask questions and get a special offer for our fall round of funnel + launch coaching.
Walk through how we will personally review your challenge offer!
A tour of the already built funnels we’re ready to hand over to our students
Live Q&A about this round of Launch Gorgeous Coaching with Julie + Cathy
PLUS Get An Exclusive Spot In Our Launch Gorgeous Challenge Edition Coaching
FREE FOR A LIMITED TIME UNTIL 8/25
Introducing…..
A limited & LIVE workshop masterclass for those ready to activate recurring revenue…
Learn how to create an easy & effortless subscription offer
in your business in just two hours!
Sign Up Now For Instant Access
Get The Replays + Bonuses Right Away!
* If we can take people with zero experience in launching, and have them completing a launch - full copy, design, funnel tech and more... we can help you too.
What’s Included:
Subscription Mode Live Workshop
VALUE $197
You’ll be learning from Julie Chenell, Cathy Olson, and special guest Melissa Lanz during the strategic and tactical walkthrough of building a subscription offer in your business.
During the two hours you will learn:
We can easily spot why someone hasn’t launched... or if they have, why it didn’t go well.
The different types of subscription offers
How to brainstorm a subscription offer quickly
Ways to use existing business assets so you’re working smarter not harder
The unique elements in a subscription model offer
How to decide if you’re going to sell one tier or two in your subscription
Sales page secrets for subscriptions
How to price your subscription
The timeline from idea to launch
What churn is and how to reduce it
How to estimate how much you can make from your subscription offer
What tools work best for selling your subscription
Plus, you’ll get the following:
No. 1
The chance to ask each of us questions live on the call about your idea
No. 2
Unlimited access to the recording & the materials that come with it
No. 3
Special offer for our subscription funnel & coaching
The Curious Challenge Topic That Crushes
CLASS 1
In this class, we’ll teach you how to find and create a challenge topic that is irresistible and curious, gives your customer an experience, but also reveals a problem that makes them ready to buy your offers!
Avoid giving away too much
Learn the perfect balance of teaching and revealing
Make your challenge irresistible… even to cold traffic!
PLUS Get Our Free Challenge Topic Workbook!
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 2
The Challenge Plan Blueprint For The Solopreneur
In this class, we’ll teach you how to run a free 5 day challenge even if you don’t have a big team or a ton of resources. We’ll give you the play by play (with dates) of what to do and when.
Reduce overwhelm
Learn our shortcuts
Create a repeatable process so you can launch your challenge multiple times a year
PLUS Get Our Free Challenge Launch Calendar
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 3
The Perfect Backend Offer To Your Challenge
In this class, we’ll teach you what kind of backend offers work best on the back of a 5 day challenge, and give you some shortcuts and an outline to pre-selling an offer that isn’t fully built yet.
How to make sure you have everything ready to pre-sell on the back of your challenge
Inside the best backend offers and why they sell so well off a challenge
Plus get some special gifts ONLY for masterclass attendees!
PLUS Get Our Backend Offer Outline Template!
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 4
Personalized Offer Audits, Ready-Made Funnels
In this live bonus class, we’ll go through our fall Launch Gorgeous Challenge Edition Experience, and explain how we can help you get your challenge out the door. Come and ask questions and get a special offer for our fall round of funnel + launch coaching.
Walk through how we will personally review your challenge offer!
A tour of the already built funnels we’re ready to hand over to our students
Live Q&A about this round of Launch Gorgeous Coaching with Julie + Cathy
PLUS Get An Exclusive Spot In Our Launch Gorgeous Challenge Edition Coaching
FREE FOR A LIMITED TIME UNTIL 8/25
In addition to the class, receive three exclusive bonuses
(normally reserved ONLY for our coaching clients)
CLASS 1
The Curious Challenge Topic That Crushes
BONUS 1
Subscription Launch Timeline
Broken out week by week, you’ll be given the core tasks you need to complete what you’ve built during the workshop. Your subscription offer will be out the door in less than 60 days. The launch timeline includes core tasks and optional to-do's as well.
Value $47
In this class, we’ll teach you how to find and create a challenge topic that is irresistible and curious, gives your customer an experience, but also reveals a problem that makes them ready to buy your offers!
Avoid giving away too much
Learn the perfect balance of teaching and revealing
Make your challenge irresistible… even to cold traffic!
PLUS Get Our Free Challenge Topic Workbook!
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 2
The Challenge Plan Blueprint For The Solopreneur
BONUS 2
How To Name Your Subscription
The name is one of the most important parts of your subscription offer. Don’t make the classic amateur mistakes. Use this bonus to help you (and your favorite AI assistant) brainstorm a name that is sure to be memorable!
Value $47
In this class, we’ll teach you how to run a free 5 day challenge even if you don’t have a big team or a ton of resources. We’ll give you the play by play (with dates) of what to do and when.
Reduce overwhelm
Learn our shortcuts
Create a repeatable process so you can launch your challenge multiple times a year
PLUS Get Our Free Challenge Launch Calendar
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 3
The Perfect Backend Offer To Your Challenge
BONUS 3
Sales Subscription Estimator
Everyone wants a crystal ball to see how well their subscription offer will sell. With our sales estimator, it’s as close as you can get. You’ll be able to estimate the sales and reach for your offer, and plan your upcoming launches accordingly with this easy-to-use sheet.
Value $27
In this class, we’ll teach you what kind of backend offers work best on the back of a 5 day challenge, and give you some shortcuts and an outline to pre-selling an offer that isn’t fully built yet.
How to make sure you have everything ready to pre-sell on the back of your challenge
Inside the best backend offers and why they sell so well off a challenge
Plus get some special gifts ONLY for masterclass attendees!
PLUS Get Our Backend Offer Outline Template!
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 4
Personalized Offer Audits, Ready-Made Funnels
In this live bonus class, we’ll go through our fall Launch Gorgeous Challenge Edition Experience, and explain how we can help you get your challenge out the door. Come and ask questions and get a special offer for our fall round of funnel + launch coaching.
Walk through how we will personally review your challenge offer!
A tour of the already built funnels we’re ready to hand over to our students
Live Q&A about this round of Launch Gorgeous Coaching with Julie + Cathy
PLUS Get An Exclusive Spot In Our Launch Gorgeous Challenge Edition Coaching
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 1
The Curious Challenge Topic That Crushes
This workshop is perfect for anyone who:
Wants to sell a low ticket recurring revenue product
Is thinking about a membership but worried about “keeping up with it”
Needs an intro offer that can help sell higher ticket products & services later
Has a d-commerce store and wants to tack on an all-access subscription to the shop
Thought about a newsletter, but it felt like too much work (and wants a product that doesn’t take too much effort each month)
Wants to learn the strategy of low-ticket continuity
In this class, we’ll teach you how to find and create a challenge topic that is irresistible and curious, gives your customer an experience, but also reveals a problem that makes them ready to buy your offers!
Avoid giving away too much
Learn the perfect balance of teaching and revealing
Make your challenge irresistible… even to cold traffic!
PLUS Get Our Free Challenge Topic Workbook!
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 2
The Challenge Plan Blueprint For The Solopreneur
In this class, we’ll teach you how to run a free 5 day challenge even if you don’t have a big team or a ton of resources. We’ll give you the play by play (with dates) of what to do and when.
Reduce overwhelm
Learn our shortcuts
Create a repeatable process so you can launch your challenge multiple times a year
PLUS Get Our Free Challenge Launch Calendar
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 3
The Perfect Backend Offer To Your Challenge
In this class, we’ll teach you what kind of backend offers work best on the back of a 5 day challenge, and give you some shortcuts and an outline to pre-selling an offer that isn’t fully built yet.
How to make sure you have everything ready to pre-sell on the back of your challenge
Inside the best backend offers and why they sell so well off a challenge
Plus get some special gifts ONLY for masterclass attendees!
PLUS Get Our Backend Offer Outline Template!
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 4
Personalized Offer Audits, Ready-Made Funnels
In this live bonus class, we’ll go through our fall Launch Gorgeous Challenge Edition Experience, and explain how we can help you get your challenge out the door. Come and ask questions and get a special offer for our fall round of funnel + launch coaching.
Walk through how we will personally review your challenge offer!
A tour of the already built funnels we’re ready to hand over to our students
Live Q&A about this round of Launch Gorgeous Coaching with Julie + Cathy
PLUS Get An Exclusive Spot In Our Launch Gorgeous Challenge Edition Coaching
FREE FOR A LIMITED TIME UNTIL 8/25
About your hosts
Julie & Cathy plus Special Guest Melissa Lanz
Julie CHENELL
Sales Funnel Expert
About Cathy
Beautifying Brands
CATHY OLSON
Melissa LANZ
The Fresh 20
Our Subscription Mode Workshop Guarantee
We know that by attending Subscription Mode Workshop you will be inspired to create the best subscription you’ve ever built.
If for any reason you cannot get your Subscription Mode ideas organized and mapped out, we will give you a full refund within 7 days after the event. Simply send us an email at [email protected] and we’ll happily give you your money back!
Purchase Your Ticket To Subscription Mode Today!
Subscription Mode Live Workshop Value $197
Bonus 1: Subscription Launch Timeline Value $47
Bonus 2: How To Name Your Subscription Value $47
Bonus 3: Sales Subscription Estimator Value $27
Total Value $318
Regular Price $197
Sale Price $97
LAST DAY BONUS ADDED
GET (2) LG's for the price of (1)
Get Our Easy Launch It! Course... FREE! For the first time ever, when you purchase LG Challenge Edition, also get our super awesome 30 day bootcamp that teaches you how to launch a paid workshop (with ads).
QUESTIONS? PREGUNTAS? FRAGEN?
WE'VE GOT THE ANSWERS
Do I have to use a certain software tool to benefit from this workshop?
No. You can use whatever tool you want. We are teaching strategy & tactics, and this content is software agnostic.
Is this just going to be one big long pitch for another program?
No. It’ll be solid actionable how-to style content that you can deploy immediately. We will make a special offer to all students right at the end, but it’s optional and not needed to get value from the workshop.
How long do we have access to the workshop?
Forever and ever. (Or as long as we both shall live?)
What price range will work best for the strategies you are teaching?
This works best for selling subscription offers that range from $5-$100/m. That said, you can use whatever price you want!
Are you going to explain the launch process?
Yes. We’ll go through the launch process of a subscription offer, including the funnel strategy we recommend.
But what about AI?
We just put this here because it seems like everyone wants to know how AI is either used IN the program, how we’re accounting for it as creators, etc. AI is a tool that amplifies what you’re already doing. And while it’s coming for a lot of fields in the future, we can’t all sit around like scared kittens wondering when the proverbial hammer will drop. AI is a tool like any other tool.
We know that...
We can easily spot why someone hasn’t launched... or if they have, why it didn’t go well.
It’s scary to bet on yourself, especially if you’ve tried things before and failed. So it’s pretty standard that whenever we put on a workshop we get a lot of questions in our inbox that – summarized down – are basically asking...
“But will this work for me, my business, and my idea?”
We can easily spot why someone hasn’t launched... or if they have, why it didn’t go well.
The “Will This Work For Me” Chant….
?
I want to do a paid newsletter, will this work for me?
The strategies in Subscription Mode will absolutely work for a paid newsletter, yes! In your case, your digital product is simply written content dispersed 1x a week, month, etc. Even though paid newsletters are a bit more work than the subscription style offers we are recommending, you can absolutely do it.
?
I am interested in a membership, will this work for me?
The primary difference between a subscription & a membership is a community component. The strategies will absolutely work for you. Will it be a bit more work for you? Sure. But you’ll learn a ton!
?
I want to launch a club, will this work for me?
The strategies in Subscription Mode will absolutely work for a club, as it is very similar to a membership. See the question above.
?
I want to launch software, will this work for me?
The strategies in Subscription Mode regarding the funnel and launch will absolutely work for software. The beginning of this workshop as we cover the “offer strategy” will be different.
?
I am new to business, will this work for me?
Yes, you will be able to follow along even if you’re a beginner.
?
I am a service provider, will this work for me?
One of the main reasons a service provider would join this is because they want to add on a revenue source that is specifically not time intensive. Yes, it will work!
?
I already have a membership, will this work for me?
The strategies in Subscription Mode will help you see if there are areas where you can improve either the offer itself or the funnel. We think you’ll get a bunch out of it!
CLASS 1
The Curious Challenge Topic That Crushes
If there is even a smidgen of interest in recurring revenue for you in your business, you don’t want to miss this workshop.
Even if you decide to take on a bigger MRR style product (like memberships or SaaS), the strategies you’ll learn about how to create a consumable offer… will serve you tremendously well.
There’s a lot of noise (and mistakes) people make when they launch this style offer, and because of the monthly nature of it all, it’s not as easy to pivot once the product is in motion.
It’s worth the time, energy, and money to get it right…from those who’ve gone before you.
This will be clear cut, realistic, and truthful about what it takes to build and launch this style offer.
We hope you’ll join us!
See you there!
Xx Julie, Cathy, & Melissa
In this class, we’ll teach you how to find and create a challenge topic that is irresistible and curious, gives your customer an experience, but also reveals a problem that makes them ready to buy your offers!
Avoid giving away too much
Learn the perfect balance of teaching and revealing
Make your challenge irresistible… even to cold traffic!
PLUS Get Our Free Challenge Topic Workbook!
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 2
The Challenge Plan Blueprint For The Solopreneur
In this class, we’ll teach you how to run a free 5 day challenge even if you don’t have a big team or a ton of resources. We’ll give you the play by play (with dates) of what to do and when.
Reduce overwhelm
Learn our shortcuts
Create a repeatable process so you can launch your challenge multiple times a year
PLUS Get Our Free Challenge Launch Calendar
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 3
The Perfect Backend Offer To Your Challenge
In this class, we’ll teach you what kind of backend offers work best on the back of a 5 day challenge, and give you some shortcuts and an outline to pre-selling an offer that isn’t fully built yet.
How to make sure you have everything ready to pre-sell on the back of your challenge
Inside the best backend offers and why they sell so well off a challenge
Plus get some special gifts ONLY for masterclass attendees!
PLUS Get Our Backend Offer Outline Template!
FREE FOR A LIMITED TIME UNTIL 8/25
CLASS 4
Personalized Offer Audits, Ready-Made Funnels
In this live bonus class, we’ll go through our fall Launch Gorgeous Challenge Edition Experience, and explain how we can help you get your challenge out the door. Come and ask questions and get a special offer for our fall round of funnel + launch coaching.
Walk through how we will personally review your challenge offer!
A tour of the already built funnels we’re ready to hand over to our students
Live Q&A about this round of Launch Gorgeous Coaching with Julie + Cathy
PLUS Get An Exclusive Spot In Our Launch Gorgeous Challenge Edition Coaching
FREE FOR A LIMITED TIME UNTIL 8/25
Purchase Your Ticket To Subscription Mode Today!
Subscription Mode Live Workshop Value $197
Bonus 1: Subscription Launch Timeline Value $47
Bonus 2: How To Name Your Subscription Value $47
Bonus 3: Sales Subscription Estimator Value $27
LAST DAY BONUS ADDED
GET (2) LG's for the price of (1)
Get Our Easy Launch It! Course... FREE! For the first time ever, when you purchase LG Challenge Edition, also get our super awesome 30 day bootcamp that teaches you how to launch a paid workshop (with ads).
Total Value $318
Regular Price $197
Sale Price $97
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Funnel Gorgeous, LLC.
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